Universal Orlando Resort is giving theme park guests a new way to interact with their favorite movies with the launch of the ScreenPlay mobile app.

Available as a free download for Apple and Android users, guests visiting Universal Studios Florida will be able to bring some of their favorite Universal movies to life through augmented reality technology. With a simple scan of one of the more than 40 movie posters found in Universal Studios, guests will experience wildly unique and interactive content – from narrowly escaping a T-Rex to fending off a vicious shark to testing their knowledge with movie trivia and more.

The new app allows you to…

  • Interact with iconic characters from Universal films as they smash through the screen in mind-blowing augmented reality experiences
  • Take photos and video of the experience and share virtual postcards featuring popular Universal movie characters with friends and family on Facebook and Twitter
  • Test your knowledge about Universal films with the app’s movie trivia game and unlock bonus content as your score increases
  • Challenge your friends through Facebook to compete for top trivia scores and achievements


Check out how the app works by downloading or printing movie poster images available. It is now available in the Apple and Google Play app stores. To preview the ScreenPlay app and find out more about its features, visit https://universalorlando.com/Landing...creenPlay.aspx.

When

Tuesday 16th April 2013

Where
Apple and Google Play mobile app stores