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Disney to sponsor the Orlando Magic

Discussion in 'Walt Disney World News & Rumors' started by eeyoreguy, Sep 29, 2010.

  1. eeyoreguy
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    eeyoreguy Earning my ears

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    Disney Parks has signed a multi-year agreement to become a "Champions of the Community" sponsor for the Magic and their new Amway Center. This agreement will have several benefits for both organizations, including working together on philanthropic causes to improve the Central Florida area and better the lives of its children.

    Walt Disney World will become the "official theme park" of the Orlando Magic and Disney Cruise Line will become the "official cruise line" of the team as well. The stadium's atrium will be called the "Disney Atrium". Co-branded merchandise will be introduced, as well as other marketing strategies marrying the two brands.
  2. Tink
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    Tink Cead Mille Failte! Staff Member Administrator

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    For anyone who may be in town at the time and wants to see something a bit different, the Magic is having an open practice on the 17th of October. :yes:

    One thing, if you are visiting the AMWAY Arena, do be extremely alert. Park only in official parking and NEVER park on someone's lawn (there will be shysters out there who direct you to a lawn, collect the money and then you'll find your car towed)!

    It's not the best section of town, eh? Just be alert.

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